Rise of the Publicity

Do you hear the news yesterday about the new Tomb Raider game? Did it fill you full of nerdy rage or did you see through the clever marketing gimmick? If you have no Idea what I’m talking about The next Tomb Raider game Rise of the Tomb Raider was announced as a holiday 2015 Xbox one exclusive. But today some more light has been shed on Rise of the Tomb Raider and it may see a release on other platforms after all, as the Xbox exclusivity agreement “has a duration,” according to Microsoft executive Phil Spencer. There was no word on how long it will be for only the Xbox One or how much the deal cost Microsoft. But it was a smartish move for developer Crystal Dynamics it keeps there game out of competition with the next uncharted which is also due out this holiday season and they got some buzz about the game. The one downside for the developer was the legions of angry PlayStation fanboys that raged against the internet due to the misleading statement. But who should they be mad at Microsoft for how they presented the information or the developer Crystal Dynamics for making the deal and taking the sequel to a multi-platform hit away from them for an undisclosed amount of time?


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